American Provenance, with a valuation cap of $4.8 million, is raising crowdfunding on Republic. The company makes safe, effective, and all-natural men’s grooming products, including deodorants and skin care applications. The products are made using simple ingredients that work with the body, not against it. Kyle LaFond founded American Provenance in May 2018. The proceeds of the current crowdfunding raise, with a minimum target of $25,000 and a maximum target of $1,070,000, will be used to continue to build a brand reputation and launch new scents and product lines. American Provenance products sell at over 4,000 stores and have generated $3 million in lifetime revenues. The business generated $769,000 in revenue in 2019 and projects to generate over $1 million in 2021.