Digital Brands Group on Wefunder

Revolutionizing the holding company model. Portfolio of high-growth 'digital first' apparel brands

Raise to date: $71,734

Reporting Date: 03/25/2020

Key Stats

Minimum Raise

$100,000

Maximum Raise

$1,069,999

Likelihood of Max Extremely
Start Date

03/24/2020

Stop Date

04/29/2020

Days Remaining

31

Security Type

Preferred Stock

Investment Minimum

$100

Deal Type

No Review


Investment Summary

Status

Active

# of Investors

87

% of Minimum Raised

72%

% of Maximum Raised

7%

Dollars Per Day to Reach Max

$32,202

DPD* Committed

$71,734

DPD* Category

$0

DPD* All Companies

$966

Kingscrowd Momentum

$71,734

Total Dollars Raised

Commitments

Weekly Commitments ($)
Aggregate Commitments ($)

SEC Filing Data from Kingscrowd

Digital Brands Group, doing business as DSTLD, is raising funds on WeFunder. The company has a pre-money valuation of $52.8 million and is the holding company of four direct-to-consumer brands. The brands under Digital Brands Group include DSTLD, ACE Studios, Bailey 44, and Ali & Jay. The brands relate to luxury lifestyle and digital-first. Digital Brands Group was founded by Mark Lynn and others in 2013 and has raised over $14 million since its inception. The proceeds of the current round of crowdfunding, with a minimum raise of $100,000 and a maximum raise of $1,069,999, will be used for product and inventory, working capital, marketing, and acquisition and IPO fees. Digital Brands Group currently has 1.2 million customers for the four brands it owns and generated revenues of $30.79 million in 2019.

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