Fancy.com

Underweight
BETA

The social marketplace to discover and shop extraordinary lifestyle products

Analytics

Raised to Date: $431,767

Aggregate Commitments $
Platform

Wefunder

Start Date

06/24/2020

Close Date

10/31/2020

Min. Goal

$50,000

Max. Goal

$1,070,000

Min. Investment

$250

Security Type

Convertible Note

Funding Type

RegCF

Series

Series E

Valuation Cap

$12,000,000

Discount Rate

20%

Weekly Commitments $
Status

Active

Reporting Date

09/23/2020

Days Remaining

35

% of Min. Goal

864%

% of Max. Goal

40%

Likelihood of Max
Avg. Daily Raise

$4,745

# of Investors

678

Momentum
Location

San Diego, CA

Industry

Consumer Products, Goods & Services

Tech Sector

MarketplaceTech

Distribution Model

C2C

Margin

Medium

Capital Intensity

Low

Business Type

High Growth

Fancy.com, with a $12 million valuation cap, is raising crowdfunding on Wefunder. It is a social marketplace to shop for exclusive and unique lifestyle products from an extensive list of brands and artisans. The Fancy platform connects creators, curators, and consumers, and provides intelligent recommendations and relevant social commerce.  Fancy.com was founded by Greg Spillane and Nora Murphy and has raised about $8 million since its founding. The proceeds of the current round of crowdfunding, with a minimum goal of $50,000 and a maximum goal of $1,070,000, will be used for new customer acquisition, building the brand, expanding the seller base, and improving consumer economics. Fancy.com has 900,000 monthly active users, 2.7 million active app installations, and has established partner relationships with more than 800 brands.

Summary Profit and Loss Statement
Most Recent Year Prior Year

Revenue

$5,065,469

$6,612,335

COGS

$4,188,415

$4,356,237

Tax

$0

$0

 

 

Net Income

$-4,191,597

$-12,145,454

Summary Balance Sheet
Most Recent Year Prior Year

Cash

$418,623

$1,496,945

Accounts Receivable

$0

$90,792

Total Assets

$418,623

$1,927,348

Short-Term Debt

$100,000

$0

Long-Term Debt

$0

$0

Total Liabilities

$100,000

$0

Ratings

last updated 09/24/2020

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Analyst Report

Underweight
Ratings Platform - Beta Trial

Our new ratings and analytics platform is currently in Beta. To gain access to the Beta platform features, upgrade to a Pro paid account and accept the Beta terms on any page.

For a limited time, use coupon code "TRYMERLIN20" for a free 20 day trial of Kingscrowd Pro and Merlin Beta. Your paid subscription will activate at the end of 20 days. Cancel anytime.
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