WellWell

Deal To Watch
BETA

Plant Based Functional Beverages

Analytics

Raised to Date: $122,926

Aggregate Commitments $
Platform

Republic

Start Date

12/03/2020

Close Date

04/02/2021

Min. Goal

$25,000

Max. Goal

$1,070,000

Min. Investment

$100

Security Type

SAFE

Funding Type

RegCF

Series

Series A

Valuation Cap

$10,000,000

Discount Rate

20%

Weekly Commitments $
Status

Active

Reporting Date

02/24/2021

Days Remaining

36

% of Min. Goal

492%

% of Max. Goal

11%

Likelihood of Max
Avg. Daily Raise

$1,481

# of Investors

274

Momentum
Location

New York, New York

Industry

Food, Beverage, & Restaurants

Tech Sector

Non-Tech

Distribution Model

B2B/B2C

Margin

Medium

Capital Intensity

High

Business Type

Growth

WellWell, with a valuation cap of $10 million, is raising funds on Republic. The company makes plant-based functional beverages using science-backed recipes. The seven beverages of WellWell have real functional benefits and help with stress, burnout, and exhaustion. Sagan Schultz MD, Larry Praeger, Michael Chernow, and Collin Hughes founded WellWell in October 2015. The proceeds of the current round of crowdfunding, with a minimum target of $25,000 and a maximum target of $1,070,000, will be used towards the focus on direct-to-consumer, product line expansion, reduction in COGS, and continued retail expansion. WellWell sells through over 800 retailers, including Walmart, Whole Foods, and Kroger, and has sold over 785,000 to date.

Summary Profit and Loss Statement
Most Recent Year Prior Year

Revenue

$448,058

$197,536

COGS

$770,423

$247,518

Tax

$0

$0

 

 

Net Income

$-2,162,110

$-644,517

Summary Balance Sheet
Most Recent Year Prior Year

Cash

$149,977

$72,607

Accounts Receivable

$32,229

$0

Total Assets

$533,448

$241,694

Short-Term Debt

$257,828

$53,964

Long-Term Debt

$250,000

$0

Total Liabilities

$507,828

$53,964

Ratings

last updated 02/25/2021

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Analyst Report

Deal To Watch
Ratings Platform - Beta Trial

Our new ratings and analytics platform is currently in Beta. To gain access to the Beta platform features, upgrade to a Pro paid account and accept the Beta terms on any page.

For a limited time, use coupon code "TRYMERLIN20" for a free 20 day trial of Kingscrowd Pro and Merlin Beta. Your paid subscription will activate at the end of 20 days. Cancel anytime.
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